When most men think of "aesthetics" they think of services for women. After all, it was mum who went to the beauty parlour.

The world has changed considerably during the past twenty years, and today a man has to look both young and attractive if he is to find happiness in his career and social life . . .

. . . as sudden career changes and divorce are common concerns
to the middle aged man of the 21st century.

Employers now use the Internet to vet potential candidates by reviewing their profiles on FaceBook, MySpace, and other similar social media websites. By doing this the employer is able to put a face to the resume, while simultaneously weeding out the irresponsible, the radical, and those whose political or social views do not support their corporate image or policies.

Sadly, and yes, unfairly, they also often screen out candidates
who look old, tired, or unhealthy.

Our perception of an individual's personality is made initially upon the appearance of their face, and a combination of genetic coding and programming by our ever present media causes us all to be drawn strongly to those people who are more attractive.

This is true of both men and women.

The appearance of our face is controlled by the strength of certain dominant muscles, which over time cause creases and furrows that suggest not only advancing age, but also certain emotions. If a person frowns when they think, the muscles that cause that action will become stronger . . .

. . . and the skin attached to that area will reflect the habit.

Through the use of Medical Aesthetic procedures, such as BOTOX and Dermal Fillers, men can also enjoy the benefits of looking younger, stronger, and more virile; which in turn increases their potential for success in both work and their social life.

Men are encouraged to contact Dr. Steyn to discuss options.